STRATEGY INTENSIVE
90 minutes to shape the product, the buyer's path through it and the offer it leads to.
Projects / 02
PREMIUM DIGITAL PRODUCTS
Courses, private podcasts and training manuals that feel as premium as the price. Built so buyers finish, get results, and come back for what you sell next.
- Best for
- Coaches, consultants, speakers and educators with a proven method
- Formats
- Interactive courses, private podcasts, workbooks, training manuals, interactive webinars
- Timeline
- 8 weeks minimum, depending on how quickly your content comes in
- Investment
- Builds start at $5,500
Four Examples
Four products. Four brands. Every one built to be finished.
A Human Design guide leaves her $200-a-month course platform for a course she owns. It takes each student through the lessons based on their own design and chart, so it feels like a reading, not a lecture.
Before
$200 a month on a course platform, same lessons for every chart.
After
A course that walks each student through their own design and chart.
learn.livedbydesign.co
Lived by DesignWITH NIA OKAFOR
IBImani Brooks
Module 2 of 6 · Your Type
Imani, you're a Projector.
Every lesson in this module is written for your design.
Up next · Lesson 2.3 · 14 min
Waiting for the invitation, without waiting on your life
▶0:00 / 14:12
Your journey
8 of 24 lessons
I · Basics
II · Type
III · Authority
IV · Profile
V · Centers
VI · Living It
YOUR CHART
Projector · Splenic · 2/4
Strategy: wait for the invitation. Signature: success.
The sales psychology in this build
01Identity"Imani, you're a Projector." People finish what feels written about them.
02Visible progressSix modules on one bar. Half a module done pulls them into the next one.
03The next offer, in contextThe 1:1 reading sits beside their journal, priced, with course credit applied.
The Sales Psychology Built In
Finished products sell the next one.
Most digital products are bought and abandoned. These are built to be finished, because buyers who finish get results, and buyers with results buy again.
- 01PERSONAL beats GENERICWhen the product speaks to them by name, type or goal, they keep going.
- 02DOING beats WATCHINGWorkbooks, trackers and builders turn content into something they made.
- 03RESULTS are SOCIAL PROOFBooked stages and priced offers become the stories buyers tell for you.
- 04THE NEXT OFFER lives INSIDEPriced, in context, at the moment they're ready. No sales call, no proposal.
- 05PREMIUM has to LOOK PREMIUMYour brand, not a course platform's. The experience justifies the price.
My Own Builds
BUILT FORMY BUYERS FIRST
I sell my own products this way. Positioned To Be Paid interviews buyers and builds their 90-day revenue plan, and the 12-Hour Work Week shows the system behind mine.
What's Inside Every Build
- 01YOUR BRAND, END TO ENDYour logo, colors and voice on every screen and page.
- 02INTERACTIVE LESSONSVideo, audio and reading, personalized to each buyer where it counts.
- 03WORKBOOKS THAT SAVEExercises, trackers and builders that keep their answers.
- 04PROGRESS + COMPLETIONClear milestones that pull buyers to the finish.
- 05BUILT-IN NEXT OFFERYour reading, review or session, priced and placed at the right moment.
How the Build Works
THE BUILD
I design it in your brand and build the lessons, audio, workbook and checkout.
LAUNCH + HANDOFF
Buyer access, emails and a walkthrough, so it runs without you.
“
MY TEACHINGS WORK WHILE I DON'T.
Kim's coaching helped me create a platform where my teachings were already pre-recorded, so I could focus on meaningful Q&A. I've since turned my coaching program into a membership using that same content, which gives me even greater freedom.
/ Jhéanell Adams, Astrologer
More Projects
Start Here
MAKE ITWORTH FINISHING
Every build starts with the Sales & Strategy Intensive, so we know how it sells before I build it.
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